ABA is the gold standard for treating behavioral deficits.

ABA (Applied Behavior Analysis) therapy is considered the best intervention to help children not only children diagnosed with autism, but with a variety of behavioral concerns. The goal of ABA therapy is to encourage positive behaviors and reduce challenging or harmful ones that can affect your child's learning. The amount of therapy your child needs can range from 10 to 40 hours per week, depending on their unique needs.

Applied Behavior Analysis (ABA) methods are based on research and data and have been proven effective over many years. ABA is supported by trusted organizations like the US Surgeon General, the American Psychological Association, Autism Speaks, and many other well-respected groups. The Behavior Brand is driving behavior therapy forward, using ABA's best practices, along with a range of assessments to help your child make progress.

Direct 1:1 ABA Therapy

Our 1:1 ABA therapy offers personalized, one-on-one support for individuals with autism, ADHD or general behavioral concerns. Tailored to meet each person's unique needs, this highly effective approach focuses on fostering communication, social skills, behavior management, and more. With our dedicated team of experienced therapists, we provide a supportive and nurturing environment, helping individuals with autism achieve their full potential and lead fulfilling lives.

Social Skills 

These skills encompass communication, social interaction, emotional regulation, friendship-building, problem-solving, flexibility, self-awareness, play, following instructions, and respecting personal space. ABA's tailored approach ensures that specific social skills are targeted according to the individual's unique needs and objectives, fostering social development and enhancing overall quality of life. 

Functional Living Skills



Our Services 

The Behavior Brand is a groundbreaking provider of ABA therapy services for families with children and adolescents diagnosed with Autism Spectrum Disorder (ASD), ADHD and/or general behavioral concerns who are in need of behavioral therapy. Collaboratively, resilient families and ABA clinicians work together to nurture children's strengths, enabling them to lead more independent and purposeful lives. The provider's teams are distinguished by their exceptional clinical and administrative leadership, fostering a culture of compassion for families and adhering to a stringent code of ethics to ensure the highest standard of care for all families.


The range of services offered by The Behavior Brand includes:


1. Tailoring individualized, age-appropriate learning objectives.

2. Delivering one-on-one therapy in a variety of settings, including homes, community outings and schools.

3. Providing ongoing training and support to parents throughout the duration of services.

4. Assisting the child, family, teachers, and administrators during the child's transition to school.

5. Weekly supervision by Board Certified Behavior Analysts (BCBAs).

6. Coordinating services with other specialists, such as Occupational Therapists (OT) and Speech-Language Pathologists (SLP).

7. Prioritizing family training to ensure active involvement in designing programs for their child.

8. Behavior consultation for a variety of OBM needs. 

Step 1

Contact us via email or phone to discuss how we can help you get started!

Step 2

Then, we assess your child, coach you on the principles of ABA and provide you with tools for your behavior-change toolbox.

Step 3

Based on the results of the assessment, we build an individualized behavior plan.

Coverage and Insurance

Choosing the right provider to cover quality therapy services for your loved one can be difficult, especially with rising healthcare costs. Our aim is to make services as affordable as possible for the families we serve. Below are some of the insurers whose plans we currently accept. 

Self Pay: Please contact us for our Self Pay fees. We understand that some families may not have the necessary funds and/or insurance coverage to cover ABA services. We will work with you and your family to make special arrangements.